We’re Moving

I’m moving the contents of this blog.  All book related posts will be going to our new blog called Successful Reads.  You can find it here at: http://wealthwisdomandsuccess.com/success-books.

This blog has obviously been neglected for some time.  Primarily because we are no longer in the book business, and because I’ve been concentrating on the launch of our new women’s network: Rich Women Sisterhood.

This blog ended up being an assortment of things related to book and to the book business. Because I do still love books, and read constantly I don’t want to give this blog up.

The new blog will be focused just on books. I’ll still continue the commentary on books, quotes about books, book reviews, and more, but at that new destination, and a new emphasis.  Since the books I read are primarily success related I decided to focus the blog’s content primarily on Success oriented books - thus the name Successful Reads.

All the posts, and your comments, will be moved to either that blog, or another blog that would be more appropriate. Also, for those of you who have been waiting, I’ll be posting more top book lists.

By the way, if all goes well, the feed will be transferred as well. So if you are a subscriber you don’t need to do anything.

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Word of Mouth Marketing by Andy Sernovitz

Word of Mouth Marketing: How Smart Companies Get People Talking

Rating: 4 out of 5

Author: Andy Sernovitz

Year: 2006

Category: Business

Publisher: Kaplan Business

ISBN: 1419593331

Word of Mouth Marketing ,is an essential read for any business owner.

It is full of ideas that are easy to implement for any business. The ideas presented by Andy Sernovitz will work for the home based business, the MLM or Network Marketer, affiliate marketer, a corner store, or a large corporation. And word of mouth marketing makes more money. In fact, the book states, “Word of mouth marketing is the most profitable marketing you can do.” It brings a larger return, but costs practically nothing. We’ll perhaps the cost of this book.

Andy points out that people are already talking, and you must join the conversation in order to influence what they are talking about. You’ll learn how to handle negative word of mouth. He’ll teach you how simple it can be to take advantage of blogs, viral email, and more.

There are five essential steps to making it work and the book goes into great detail about each of these five areas:
1. Talkers ~ get people to talk about you.
2. Topics ~ give people a reason to talk about you.
3. Tools ~ use tools to help the message spread farther and faster.
4. Taking Part ~ you and your employees take part in the conversation
5. Tracking ~ learn how to track and measure what people are talking about.

Bottom Line: this is a very useful guide for anyone in business. In fact, it would work not only for business but for any purpose for which you want to create a buzz.

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Be BookWise - Educate Yourself with Books

Albert Camus“After all manner of professors have done their best for us, the place we are to get knowledge is in books. The true university of these days is a collection of books.”

~ Albert Camus

You may have noticed that this blog has been a little neglected. I’ve been starting several other blogs, and my BookWise business is going gang-busters. My time has been simply a little more strapped than usual. I’ve felt a nudge, even a push, in the direction of sharing things I’ve learned through out my life. That’s why I started my new blog Dream ~ Act ~ Plan ~ Believe.

So I ‘ve been asking myself what direction I wanted this blog to go. I’ve decided to dedicate it primarily to the education I have received from books. The posts will geared primarily to the “creative vision,” and the knowledge that I’ve found in books. It will be about how books have brought some creative vision into my life, about how they’ve changed my life.

No doubt there will times when I won’t know which blog to post a particular article on as it would certainly be appropriate for this one, or for the Dream ~ Act ~ Plan ~ Believe blog. Chances are I’ll receive enough inspiration from the books to post different content on both.

Don’t worry, this blog will still have some of the same features, but the thing I love most about books is the education I receive from them, so I’ll focus a little more on that. The children’s activities that revolve around books may be moved to my homeschooling blog. Still not sure on that one. I’ve got several fun books picked-out to write about. I’ll let you know either way.

I guess my hope with this blog is that perhaps you’ll feel inspired enough to perhaps pick-up the same books and expand your education. After all, you can get a fantastic education with a great collection of books.

Leisa Watkins

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I Lost My Kisses - Valentine’s Day Tradition Literary Style

Looking for a fun Valentines Day family tradition or Valentines Day Activity? Than pick-up the book I Lost My Kisses by author Trudie Trewin.

In the book your kids will learn that Matilda Roses loves to give kisses. But one day her kisses seem to have disappeared. Matilda Rose looks and looks for them in unusual places because she wants to make sure she has ample supply to welcome her dad home with at the end of the day. In the end, Matilda Rose learns that she didn’t really lose her kisses and that kisses are always there when you need them.

How To Turn This Into A Fun Valentine Literary Tradition: Read more…

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Win a Literary Mascot Christmas Mouse Package

Christmas Mouse in Front of StoveOur fun with books Literary Traditions eZine is new, and so naturally we are on a quest to find 100 new subscribers. To help spread the word we are hosting a contest. Once our eZine subscribers reaches 150 we will draw the names of three lucky winners.

The grand prize winner will receive a package that includes: Read more…

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Put Fun in Story Time with a Literary Mascot

Literary Mascot Reading to KidsPut some fun in reading and create lasting memories by adopting a literary mascot.

What’s a literary mascot? To be honest, I thought it was perhaps a term I just coined. But it does appear to have been used before. You see, a mascot is a symbolic figure. And a quick Google search showed that schools has been known to adopt authors as a literary mascot. Why even the Baltimore Ravens football team was named after Edgar Allen Poe’s poem The Raven. But at our house it something much more fun. It is a symbol that something fun is about to happen, and it revolves around books.

For several decades now the Christmas Mouse has been delivering a fun literary tradition to our family. It began when I was a child, and a tradition I have continued with my own children. Despite our cats best efforts our house now is being overrun with mice. The Christmas Mouse’s siblings have decided to get in on the action and are adopting holiday’s throughout the year. And even Grandma Mouse is available to deliver fun.

Here’s how you can start a tradition at your house: Read more…

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Be BookWise and Give Birth To New Ideas

“A library, to modify the famous metaphor of Socrates, should be the delivery room for the birth of ideas—a place where history comes to life.”

~ Norman Cousin

Isn’t that the beauty of books? The ability to not only deliver us to different cultures, different places, and different times, but also the ability to give birth to new ideas. How often have you read a book and thought of something you could implement in your home, relationships or business? Perhaps, if you are like me, the idea is gone as quickly as it came. Perhaps in the instance they new idea popped into your head.

Books Give Birth to New Ideas

I found something that helped me solve the problem. Perhaps it will help you as well. Read more…

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Be BookWise - Hunger for Knowledge and Stimulating Thought

James McCosh“The book to read is not the one which thinks for you, but the one which makes you think.”

~ James McCosh

I hunger for knowledge and thirst for stimulating thought. I suppose that is why I like reading business, educational and inspirational books. They usually contain immediate life lessons you can put to use right away.

Naturally, there are many novels which would qualify as stimulating thought as well. Sure I like to read the occasional book purely for the joy of it, but I prefer a good novel that not that not only entertains, but one that teaches and causes me to question. One that leaves me with a new appreciation for life, of a new culture, a person, or with a new outlook in life.

So readers, I have a question: Read more…

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A Thousand Splendid Suns

A Thousand Splendid SunsA Thousand Splendid Suns, by Khaled Hosseini, is the perfect book to read if you are feeling sorry for yourself. You’ll quickly be grateful for what you do have.

The story is set Afghanistan and chronicles the life of two women, Miriam and Laila, whose intertwined lives are forced upon them. Miriam’s childhood isn’t an easy one as she is an illegitimate daughter and is forced to live on the outskirts of Herat, in a small with a mother who has a terrible view of life due to the circumstances she finds herself in. Her father lives in town with his wives, and many children who partake in a lavish lifestyle that is such a contrast to Miriams.

As sad as Miriam’s childhood is her life doesn’t get any better. Upon her mothers death she is married off to an man who is both physically and mentally abusive. Things escalate when Mariam is not able to have children. Her husband takes a second wife in an effort to get a son.

Mariam over time Mariam and Laila develop a friendship while war tears the country apart as the countries leadership is transferred from one political group to another.

The story is filled with tragedy after tragedy but outlines the resiliency of the human spirit and the strength of friendship.

Leisa Watkins

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The Christmas Mouse Delivers Letters to Santa

Book Cover - A Letter to SantaThanks to the Christmas Mouse we now have a literary twist on the traditional letters to Santa. Once again the mouse delivered. This time it was the book titled A Letter to Santa by Gaby Goldsack (ISBN 0-7607-7075-1).

The story is about a boy who writes his letter to Santa on Christmas Eve. He places his letter in the chimney, and then falls asleep. He then dreams of traveling to Santa’s Grotto where he sees his letter at the foot of St. Nick and sees the elves going about their creation process.

So we read the book and then six year old McKayla then dictated her letter to me. For some reason the two older kids think that letter writing is no longer necessary. She then wrote her letter on the piece of stationary that was included in the front cover of the book and we mailed it off to the North Pole. We don’t have a fireplace or we would have waited until Christmas Eve just like in the story.

McKayla's Letter to Santa

Do you have a letter writing tradition? If so please share.

Leisa Watkins

If you’d like to learn about some fun things you can do to develop a love of literature at your house be sure to subscribe to our RSS Feed, subscribe to our Literary Traditions E-Zine , or at the very least bookmark us and come back and visit often. You’ll also be able to learn about some fun literary traditions through you can use throughout the year.

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